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Visual Campaign
Visual Campaign

Fanta vs Fanta
Digital Campaign
Fanta invited their consumers to choose the new flavor: Strawberry or Passion fruit.

Winner:
Passion Fruit
With over 8 million votes the passion fruit flavor was the most popular.


Avatar
Users could create their own personalized avatar, win prizes, and even participate in a TV commercial.



Creative Director: Gustavo Borrmann
Art Director: Danilo Martins
Copywriter: Bruno Sanchez, Marcos Di Giaimo
Motion: Gabriel Matos, Ricardo Santos
3D: Gabba
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